POC, a leading manufacturer of skiing and cycling helmets, apparel and accessories, has today been bought by Investcorp. POC was founded in 2005 in Sweden, with a strong mission ‘to do the best we can to possibly save lives and to reduce the consequences of accidents for gravity sports athletes and cyclists’. The company has been growing successfully in over 40 countries across multiple product lines, by providing innovative safety protection for skiers, snowboarders, mountain bikers and road cyclists. Throughout the years, POC has received more than 40 prestigious international safety, design, innovation and business awards.
POC combines original concepts, technologies and cutting-edge