Stolen Bike Co, a leading brand in the BMX industry, has launched Fiction BMX to fill the void in the entry-level, complete bike market. Feedback from Stolen's distribution channels have shown the increasing need for an entry-level, complete bike that allows the consumer to purchase an affordable bike that handles like a pro-model. Fiction BMX will benefit from Stolen's experience, quality control, and professional riders to make a marked difference in the entry-level market. Fiction BMX's goal is to draw more consumers to the IBD, offer a pro-model style BMX bike at an affordable price, and provide the consumer with a positive BMX