etnies is excited to announce its launch of collaboration with Barcelona-based collective Sour Solution. With its roots in Sweden and its pumping heart in the streets of Barcelona – Sour has established a cult following thanks to its team of outstanding riders, offbeat humour and distinct visual identity. Celebrated for their exceptional boards, riotous graphics and commitment to marketing and skate philosophy, their video output superbly showcases the team's technical abilities and creative expression - solidifying their reputation and making a collab with etnies highly seductive.
Leading the collection is the Snake x Sour Solution - a mid-nineties silhouette updated in
Burn Slow meets Moto Bunka! Aaron Ross and Jayden Mucha split to Japan and threw a jam at Big Mt Rooms BMX park - watch all the best moments right here. The talent out there is mind-blowing...
etnies congratulates Jordan Godwin on winning the NORA Cup 2023 Street Rider of the Year award earlier this week at the White Rock Theatre in Hastings, England. To say Jordan has had an incredible year would be an understatement – in the last twelve months he put out three video parts and won Elite Men’s Street at the Backyard Jam: Round 2. The video parts he put out included etnies Visuals, Eclat’s Ravage and 2023 NORA Cup Video of the Year - Monster Energy’s Freak.
“The most motivated humble rider I’ve ever met. This award is more than well deserved. 2023 is Jordan’s year!” - Ian Morris, etnies European BMX Team Manager
Burn Slow never stop with the fire releases. This time they joined forces with etnies to create two different styles of shoes, short and long sleeve tees, hoodies, and a beanie. To celebrate they got together Nina Buitrago, Chase Hawk, Max Jung, and Aaron Ross for some DIY goodness.
All new Etnies Burn Slow and Thomas Hooper collaboration apparel is in stock now. This drop sees new Tees, Hoodies, Beanies and Socks added to the collection.
BMX-ers have come together for this collab and it's more than a few T-shirts that have been produced. Find the items in this post.
Available at 4Down and etnies dealerships.
Argentina native Ezequiel Helmreich’s newest edit, "Contracorriente", filmed in Cordoba and Buenos Aries. Contracorriente means countercurrent in English- locals tend to say that when they do stuff against fate, and make it happen. Filmer Luigi Viacava dives into the details:
Etnies and Dead Sailor joined forces to bring the UK scene a whole weekend of BMX jam goodness. Things kicked off on the Saturday with a plaza, bowl and vert comp at the Mount Hawke skatepark and then on the Sunday it moved outside for a trails comp and high bar contest. Something for everyone! We had 4Down's Tom Horton on hand to capture all the best bits for our latest episode of 'In The Cut' - enjoy!
etnies, Kink and Nathan Williams have come up with a collaboration on a frame, shirts, hats, hoddies and socks. If you're a fan of all three this is something to look into.
The Williams frame is made from 100% seamless Sanko 4130 chromoly tubing with a 75.5-degree head tube angle, 71-degree seat tube angle, 11.7″ bottom bracket height, 9″ standover height and 12.75″ chainstay length (slammed).
The frame features an integrated hea tube, top and downtube gussets, ovalized chainstays for extra tire clearance, a CNC machined seat stay bridge, an internally and externally machined Mid bottom bracket, and Investment Cast dropouts with integrated chain tensioners and anti-slip interior dropout knurling.
The Williams X Kink X Etnies frame comes in 20.5″, 20.75″, 21″ and 21.25″ top tube lengths and a weight of 4 lbs. 15 oz. (20.75″).
The frame retails for $449.99.
etnies Creates Trees For The Future Collection in Honor of Earth Day. etnies x TFTF Footwear Exists to Protect the Planet, Help End Hunger, Fight Poverty and Empower Women. Just in time for Earth Day, the company that has literally planted millions of trees since 2011 is announcing the etnies x TFTF footwear collection. A portion of the proceeds from the collections’ shoe sales go towards Trees for the Future’s Forest Garden Approach.
So far, etnies has planted over 2.3 million trees - but none of this would have been possible without the support of the etnies community. Join etnies in hitting the next goal of planting 3 million trees
During an era where they had one of the most revered and well-rounded teams in modern-day BMX, etnies released the full length video “CHAPTERS” in 2017. With 35 trips over a period of three years, throughout 15 countries, at both legendary and new spots, the team shared good times, friendships, sometimes adversity, and have shed blood, sweat, and tears, along with groundbreaking and sometimes downright scary feats.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.