100% introduces the all-new 2018 collection of BMX/MTB products featured on a brand new, easier to use website. A complete new range of Helmets, Riding Gear, and Eyewear is now available from 100% at dealers worldwide and on the new 100% website. The lineup includes new designs of the popular Aircraft Carbon DH helmet featuring MIPS technology. Complementing the helmet is a new collection of technical riding apparel for men, women, and youth riders. From the R-Core Downhill/Enduro series comes an all-new premium line of riding gear with 4-way stretch materials called R-Core X.
Adding to the range is a new line of Celium and Airmatic gear along with a fully redesigned selection of riding gloves. With several designs spanning across six different models, every rider is sure to find the perfect glove.
In addition to the new gear, an expanded range of goggles, casual and athletic wear, along with several
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.