"Let's get a frickin' bus. We'll pull in to the city, load it up with kids and head out to the BMX tracks. Let's introduce this #BIKELIFE culture to BMX racing."
And that's exactly what we did! We handpicked over 40 #SEBIKELIFE riders via their Instagram profiles with instructions to meet up with us at Rucker Park in Harlem, NY. Both Larry's Freewheeling and Jake's bike shop were on hand at the park for last minute tune-ups. Once we were all loaded up on the bus, we drove the riders and their bikes 2hrs out of the city to the New Paltz BMX track for a private practice session. From there we were off to the Kingston Point BMX track for a local night race where everyone raced their first ever BMX race.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.