THE BMX DEATH RACE - IGHT HYPE. Ight Hype is a clothing / lifestyle brand based in Massachusetts and ran by Jake Seeley. Jake has been in the BMX game for as long as I can remember, and while his progressive BMX riding hasn't slowed down one bit, he's also managed to lend a hand in growing his local scene by throwing jams, starting up Aight Hype, and putting together events like this "DEATH RACE" through the woods of the East Coast.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.