"We are excited about the growth potential that exists in the Canadian market for Redline and our other proprietary brands," said Chuck Hooper, President of Seattle Bike Supply, "and we're confident that Ten Pack can help us realize our goal of growing our brand names in Canada. Ten Pack has been a dominant player in the Canadian BMX market and we look forward to growing with them by way of Redline's broad line of products."
With BMX racing included as a full medal sport in the 2008 Olympics, the BMX industry is well positioned for significant global growth. "SBS's proven track record and knowledge of the BMX market made it an easy decision" said Jay Miron, 9 time X-Games medal winner, 6 time World Champion and President of MacNeil Bikes. "This was a huge deal for us. MacNeil now has the total US distribution we've been looking for, and Ten Pack picks up one of the strongest BMX race brands just ahead of the Olympics." The deal will have SBS carrying the full line of MacNeil products, and Ten Pack will initially bring Redline's full BMX line in with the goal of bringing in the broader line of Redline products. The exclusive agreement comes off the back of The Accell Group's recent acquisition of Seattle Bike Supply and shines a light on SBS's focus on product line growth alongside strengthened international distribution. For Ten Pack, it represents their first steps towards a full service bicycle distribution company.
About SBS- Seattle Bike Supply is a full service bike & bike parts distributor. They also own several leading bike brands; Redline(r) bikes, Torker(r) bikes, Pryme(r) protective gear, Potenza(r), & Inline(r). They have 4 warehouse locations (Kent, WA; Rancho Dominguez, CA; Reynoldsburg, OH; Dallas, TX) and are able to offer 1-3 day delivery anywhere in the USA. With thousands of skus in stock & fast friendly service, SBS is your one stop bike & part supplier. www.seattlebikesupply.com or www.redlinebicycles.com
About Ten Pack Distribution and MacNeil Bikes Inc. - Ten Pack Distribution was founded in 1998 by Jay Miron as a Canadian BMX distribution company. In 2000 Jay also founded MacNeil Bikes Inc., a BMX components company focused on developing high-end innovative components for the freestyle BMX market. MacNeil's patented Pivotal Seat technology has received rave reviews from the industry. Jay and company also run Metro BMX Jam Inc. an event based company focused on promoting and driving awareness for the BMX industry within Canada and abroad. www.tenpackbmx.com or www.macneilbmx.com