SNAFU has been sold and is under new ownership. Matt Bischoff has been hired as new Brand Manager.
May 11, 2012
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SNAFU brand manager Harold "McGoo" McGruther approached Bischoff regarding the SNAFU takeover last winter. After 13 years at the helm of the boutique brand he co-founded in 1999, the 50-year-old bike-industry veteran simply chose to pursue other business interests. Matt Bischoff has been a part of the SNAFU team since the brand's inception in 1999, and brings to the program a wealth of enthusiasm and experience. Matt's new responsibilities with SNAFU include sales, product development, team and brand management.
Expect some new and fresh things coming very soon from SNAFU.
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