etnies demo at Action Village

May 19, 2009

Written by Bart de Jong

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When you're riding for a sponsor you can get asked to do all sort of things. You see, that's how it works. You get free stuff or get paid and in return the sponsor can ask you to do things for them. Like appreciation demos. Action Village had one going on yesterday and Jeff K and Brain K were there to show some tricks. These demos can actually be fun, depending how you get taken care of and if there is any stress involved. Usually there isn't but since you're sponsored you actually feel like you've got to show at least a few tricks. Like barspins and toe jams.

It's actually a win-win situation. The shop gets extra visitors to their shop that day. The riders enjoy the treatment and the brand (etnies in this case) is trying to keep a good customer happy and scores some free press at the same time. But key is, you gotta do something. Stop whining. Make something happen.

BdJ