The first in a series that takes the Monster Energy Street riders around the world this year. The kick off of the Monster Cash Up tour took place in Amsterdam with street rides in Cologne, Copenhagen, San Diego and Sydney to follow. The Amsterdam edition started at Soulcycle BMX shop and took 300 BMX-ers around town to rails, ledges, a curved wall, banks and gaps. If you felt like sending it, you could. If you wanted to chill, there was no one who would say anything about that. As you guessed it, cash was handed out to riders doing something good. Cash is king. Everyone loves cash and if you wanted to make your money back that you spent on getting to Amsterdam, you better send it. With Monster Street pros present such as Alex Donnachie, Jordan Godwin, Dan Lacey, Felix Prangenberg and Lewis Mills it was just cool riding from spot to spot.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.