For the first time in almost three decades, Mongoose is bringing back the most iconic wheelset in BMX history, the Motomag. On September 27, Mongoose will offer BMX enthusiasts and retro collectors the chance to pick up the third generation – Motomag III – of the brand’s most storied product. In the early 1970s, BMX was born when riders in Southern California began racing bikes on motocross tracks. As the sport rapidly evolved, bike technology was pushed to its limits, and frequently beyond them as riders regularly damaged or bent their bike wheels. In 1974, automotive wheel designer Skip Hess took matters into his own garage and produced the first cast magnesium BMX wheel, the Motomag. He then started producing alloy versions of the Motomag that became a mainstay in the sport with their combination of durability and lightweight performance. With the success of the Motomag, Hess started a new bicycle brand he called Mongoose.
Motomag wheels were standard equipment on BMX bikes in the mid-1970s and defined the aesthetics of early BMX racing. In 1978, Mongoose launched the Motomag II, which built on the popularity of the first
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.