To say it has evolved is an understatement! In 2011 the team expanded and drew in support from O'Neal, One Bicycles and Honey Stinger through their UK distributors as well as the innovative RSD Sports who manufacture custom dye sublimated race tops. The team took wins at British BMX Series rounds in a number of classes. Instead of riders leaving for other teams, they wanted to stay as very quickly LNM established itself as something special. Lithuanian rider Vilma Rimsaite is co-sponsored by LNM and has been representing the team at UEC rounds and on the SX circuit.
For 2012 LNM has signed a deal with Redline through Shiner who distribute the brand in the UK as well as continuing support from O'Neal, Honey Stinger, RSD and other partners. The team has expanded again, with a core of experienced racers on hand to guide the emerging talent. With both the World Championships and Olympics in the UK in 2012 and the recent opening of a £20million National Indoor BMX Centre, the sport is very much on the rise in the UK and LNM is going from strength to strength.
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-James "Rooster" Tresman
lovenotmoney.net