"We are always looking for ways to give back to our racers and provide them as much value as possible for being a member of the ABA," said Shannon Gillette. "With this new community, we are able to feature racers that might not otherwise get in the magazine or the industry limelight and open new sponsorship opportunities for ABA racers from all over the nation. Partnering with Loop’d makes perfect sense as they continue to be the fastest growing social network for action sports and the premier online destination for BMX racers.”
Every month, 10 local racers from all different age ranges, classes and local tracks across the country will be featured on the back cover of the BMXer Magazine, on the homepage of ABAbmxracers.com and in a monthly Newsletter sent to all ABA members, BMX Tracks and BMX Companies. One top expert or A Pro racer will also be featured as the Racer of the Month and their talents will be recognized with premium placement on the BMXer ad and on the Community homepage.
The community provides tools and applications allowing racers to connect around their passion of BMX racing. Members can upload and share photos, videos, race reports and talk about racing topics including races,, tracks, and gear..
In addition, the community is integrated with the points section of the ABA website (ababmx.com), where visitors and sponsors can look up points standings and instantly link to a racers profile to connect with them.
"The ABA has been a longtime partner of ours since our SponsorHouse site went live in 2001," said Scott Tilton, chief executive officer of Loop'd Network. "The ABA Racers community on the Loop’d Network is the next step in the evolution of our partnership and we are excited about reaching out to the thousands of local racers from across the country. Also, with the addition of BMX in the upcoming Olympics we expect the interest in BMX racing to grow globally and want ababmxracers.com to be the place for people to learn about the sport and interact with the racers first hand. "
To join the ABA Racer community, visit www.ababmxracers.com to sign up and create your profile. This profile will also enable you to join any community on the Loop'd Network and interact with over 300,000 action sports athletes and enthusiasts.
Photo credits: GT Bicycles