It started for me with a simple push on a skateboard in Paris, France. As my pro skate life progressed, I was skating through shoes, and knew skaters needed something better. I wanted to find new ways to advance skateboarding. Only a skateboarder could know our footwear needs, and it was time for shoes designed by skaters for skaters. Since etnies begin in France in ’86, the company has continued to innovate as the first skateboarder-owned and operated global footwear company.
35 years since etnies started we continue to support the skateboard, snowboard, surf, BMX and MTB communities. Fueled by passion, we are still pushing the boundaries and giving back. This year marks etnies’ milestones of planting more than 2 million trees in the rainforest and providing 50,000 pairs of shoes to the homeless.
As the world around us rapidly changes, the one thing that won’t change is our push to continuously create the most innovative products that provide the most style, comfort and protection.
THANK YOU skateboarding and THANK YOU to everyone who has been part of the etnies journey of the past, present and future.
Pierre André Senizergues