Welcome to the 2024 Holiday Edition of Factory Friday where Chris gives you más informacion on some really rad new Fit and S&M products of the Hard and Soft variety!
It's been a minute amigos! We haven't filmed a Factory Friday for awhile but you best believe the hustle and bustle at The Building is still very much a thing.
Just another week in the warehouse baking fresh batches of your favorite goodies with all the love and attention you deserve. First order of business being some QC with MD to made sure all the measurements are just right on the Mad Dog frame and Challenger stems. Then back to the bakery to highlight a few tweaks we made to the Holy Diver recipe (hint: we added some THD) and then we even debut some BTS on a new, highly-anticipated recipe with McNutt incorporated!
In addition to some Australia-related updates, if you've ever wondered how chrome plating works, have we got the episode for you! Mad Dog is Back in the Building and taking you on a tour of a couple spots where we get frames, forks and bars plated.
This week's Factory Friday starts off with some footage from S&M/FIT's satellite spot in CO - where Pondfest will pop off next weekend. Luke and Nate Halahan drove in from Pittsburgh two weeks early to build a big boy line for all you Pond Sharks and Moeller's been rebuilding a 100 year old cabin he moved onsite to house the team when they show up next week.
This week's episode of Factory Friday features some fire goodies coming in and going out to our friends from Circuit BMX, Empire and Profile... we see actual production Maddogs being made.
ow youuuuuuuuu Duuuugan? Tommy Dugan frames head off to paint (including the Empire-exclusive Root Beer colorway! Moeller give you an edumication on why we don't do trans on heat-treated forks.
We know, we know, we've been howling 'bout this bike for a minute now, but the Mad Dog breeding project has produced a bonafied, pure-bred track/trail Alpha that the bossman is proud to put his name on!
Now we’re Talkin’, Hot Damn! It’s that time of the week again! The brand new THD frames have arrived, another batch of @jasonball75’s LAMF frames just got in from paint, 20” Squib (@smhalahan) frames got some new color options, and some sample Rambler bars are in the works!
We've got an in-depth FF for you today folks! Moeller walks you through the ins and outs of what looks like the production sample of his signature Mad Dog Frame.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.