Online Marketing
o Look-books – For new and current products, apparel, etc.
o Online Ad Banners – Web banners and skins for Vital, Ride BMX, etc.
o Social Media and Promotion Content – IG contests, header graphics, etc.
o Online Catalogs – Full length catalogs, flipbooks, etc.
o Social Sites – Updating & promoting Facebook, Twitter, YouTube, Instagram, etc.
o Email Newsletter – Sent regularly for new products, events, team news, etc. Website
o Blog – Create posts for new product listings, team additions, videos, events, office news, etc.
o Products – Update new products, specs, product videos and product flipbooks
o Media – Update latest videos, wallpapers, print ad archive
o Store – Adding new products and removing discontinued items
o Re-Designs – Full site redesigns every 2-3 years Print Marketing
o Print Ads – Campaigns and designs for print such as Ride BMX, Dan’s Comp, etc.
o Promotional Print - Catalogs, brochures, mailers, and posters Video Content
o Uploading – Uploading videos to YouTube and iTunes
o Thumbnails – Thumbnail creation for videos
o Edits – Graphics and motion graphics for riding or product videos
o Video – Working closely with videographer and/or motion graphics designer Product Artwork
o Product Graphics – Creating graphics and logo treatment for new products
o Product Packaging – Package design with graphic treatment for parts
o Promotion - Sticker packs, banners, ramp stickers, flyers, POP items, etc. Apparel Design
o T-Shirt Logos – Creating several t-shirt logos each season
o New Apparel Design – Designing tags, trim, graphics, etc. for new apparel items
Requirements
-Highly reliable, detail oriented and organized
-Excellent time management skills
-Excellent communication skills, both written and verbal
-Ability to be self-sufficient, as well as work in a group environment
-Ability to meet deadlines, accomplish tasks with minimal supervision and provide mistake-free work
-Work closely with photographer for catalog layouts, ads, website, etc.
-Business to business experience desired (working directly with suppliers and vendors)
-Working within given project/division budgets
-Utilize and work effectively with freelance and outside resources
-Staying in tune with BMX market trends and competitors Required Software Skills
-High proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
-Intermediate to high proficiency in Wordpress / WooCommerce CMS platforms
-Intermediate proficiency in current web standards and languages (HTML, CSS, etc.)
-Intermediate proficiency in Microsoft Office and Google Suite software
-Intermediate proficiency with Facebook, Twitter, Instagram, YouTube, Snapchat and Issuu
Education
-Bachelor’s degree preferred but not mandatory if sufficient experience
Experience
-2-3 years of experience in BMX or similar action sports design desired
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