What do these BMX riders do for a living? Where do they ride their bikes? What is it about the BMX that appeals to them? Is their bike a classic production bike or is it a custom build?
All these questions and more are asked to dozens of BMX owners around the world who have proudly had their bike photographed for inclusion in this unique publication…
Rad Rides is the project of three BMX lovers in the UK who are keen to create a beautiful book that pays tribute to BMX in a celebratory and accessible way.
-Intercity - London-based design studio and authors of Art & Sole (2008) - intercitydesign.co.uk
-Gavin Lucas - senior writer at visual communication journal Creative Review and author of Guerrilla Advertising (2006) and Badge/Button/Pin (2007).
-Stuart Robinson - longtime BMX rider, enthusiast and font of BMX knowledge.
Laurence King Publishing - laurenceking.co.uk
If you have a production bike or have custom built your dream BMX, we’d like to see it and find out a bit about you and your bike too. Every BMX rider has stories to tell and the inclusion of BMX related anecdotes, alongside images of the bikes of the riders that recount them, will form an integral part of the Rad Rides project.
Deadline for submissions:
The deadline for submissions with accompanying information is 31 August 2009.
How to send submissions:
Nathan Gale Intercity 35 Wellfield Rd London SW16 2BT