The Nephilim Apparel story. By team rider Sam Moody

Mar 09, 2011

Written by Bart de Jong

Read 5710 times

Nephilim Apparel was born from not being much good at much else. I have a head full of ideas and a wallet full of dust because Nephilim is not about money. Or even Fashion. It's about success. It's about old school bold, huge print. I don't want to produce 'eye-catching' designs I want to produce designs that grab you by the shoulders and go 'LOOK AT ME!!' and I very much want you to be part of it.

BMXing is a pivotal force in the evolution of streetwear. Before the

expansion of the internet as a marketing tool, a company would make its

bones through BMXers. From lads+lasses wearing the freshest garms in front of all their mates to the all nighters,the all dayers, the shows, the old school BMXing videos everything- This is one of the components that turned most streetwear companies from nothing to something. And like most companies before me I'm very excited to be part of that movement.

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