GIANT CELEBRATES COREY BOHAN X GAMES WIN WITH NEW TEAM EDITION BMX MODEL

Aug 09, 2006

Written by Bart de Jong

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NEWBURY PARK, Calif. (August , 2006) – Setting a new level of dirt jumping domination, Giant BMX Team rider, Corey Bohan, won his third consecutive gold medal in BMX freestyle dirt competition at X Games 12 on Thursday. The win was a defining moment in Bohan’s career and an important moment for Giant with Corey winning on his new signature Giant BMX bike, the limited edition Rhythm Team. Bohan’s win will inspire riders of all levels and is a direct result of Giant’s involvement with the sport. “Giant is proud to congratulate Corey on yet another gold at X Games,” said Skip Hess, president of Giant Bicycle, Inc.

Hess continues: “BMX has been a culture-defining category in the bike business for decades and we’re dedicated to that segment. Giant’s foothold in BMX enabled us to make innovative bikes like the Rhythm Team that help propel athletes like Corey to be the best.”

Team involvement is crucial to the development of Giant’s performance bicycles, and BMX is no exception as Bohan’s trend-setting inspiration and feedback has aided Giant’s BMX program development for years. This fall, Giant will introduce to the public the new flagship model of the Rhythm BMX line—the same bike Corey rode to victory at X Games, the limited edition Rhythm Team.

The Rhythm Team is the lightest, strongest and most capable model in Giant’s dirt jump-specific Rhythm line, featuring a lightweight chromoly frame and fork, high-end MOSH components and a custom matching paint job for the frame, fork, and handlebar. The Rhythm Team is all business, and will be available for $600.00 retail through authorized Giant Bicycle retailers.

Giant’s involvement in BMX is extensive. Giant’s BMX range includes three bicycle lines featuring a total of ten models, for specific riding principles including dirt jumping, street and neighborhood riding.

To learn more about Giant’s BMX program, please visit www.giantbicycle.com.