BAWLS GUARANA LAUNCHES THE BAWLS BMX BLOWOUT CONTEST AT COMPUSA STORES NATIONWIDE

May 31, 2007

Written by Bart de Jong

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Miami, FL – May 31, 2007 – Wanna race? BAWLS Guarana, the Official Energy Drink of the National Bicycle League (NBL), has announced the launch of the BAWLS BMX Blowout Contest! The contest will be promoted on exclusive BAWLS/NBL BMX-branded 12-packs, now on CompUSA store shelves nationwide! The BAWLS BMX Blowout is part of a year long partnership with the NBL, one of two BMX racing leagues in the United States. The new BAWLS BMX 12-packs offer BAWLS fans everywhere a chance to enter to win exclusive prizes from BAWLS Guarana, Kuwahara Bicycles and the NBL.

The new BMX packaging will also invite BAWLS’ non-BMXer fans to experience the sport with a free 30-day trial membership at their nearest NBL track.

Running through August 2007, nine Runners-Up will win one of ten Kuwahara BMX bikes and score exclusive BAWLS BMX gear! One lucky Grand Prize Winner will travel in style for a VIP experience at the 2007 NBL Grand Nationals, where they’ll put their Kuwahara bike and BAWLS Guarana helmet, jersey and plate to the test at a private riding clinic with BAWLS Guarana’s sponsored pros – Matt Pohlkamp and Rachel Smith! No purchase necessary - enter to win at BAWLS.com!

BAWLS Guarana has become the drink of choice for BMXers everywhere as the Official Energy Drink sponsors of the NBL and the American Bicycle Association (ABA), sponsoring more than 50 Nationals races for the remainder of the year. Additionally, BAWLS Guarana also sponsors racers and teams, including NBL pro-riders Matt Pohlkamp and Rachel “Thunder” Smith. BAWLS Guarana recently launched the BAWLS Guarana track partnership program, which grants a number of benefits to BMX tracks that sell their products, as well as sponsorships to the teams that represent them.