When you start a company and call it Shitluck, you already have excuses ready. "Do you have that shirt in red?" No, Shitluck. "Do you have the hated shirt in Small?" No, out of stock. "Can you sponsor me?" Fuck off! no luck for you today. Anyway, if you are not feeling lucky at the moment, you have a friend over at Shitluck Clothing. Find their latest stuff at 4D.
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.