The new kid on the block in the USA in the BMX magazine market is Twenty BMX. Spearheaded by ex-Transworld BMX managing editor Kevin McAvoy and photographer Justin Kosman, the Twenty crew have already finished three issues since the beginning of this year.
The question is if there is space for a new magazine. With BMX Plus!, Dig, Ride, Faction and RIDEBMX available on the USA market already you would say, not really. Unless it's refreshing and I think the mag brings a bunch of good stuff. The pages are massive to start with which is good for bringing big pictures and putting lots of content on each page. BMX racing doesn't have much of an outlet in the USA and with the demise of Transworld BMX and Moto-Mag, all eggs were in BMX Plus!'s basket. Twenty is helping out with a different look on racing than ever before.
Top AA pros do more than just race in uniforms in arenas and the coverage of DC's sprint trails in issue #2 and the Recon feature with Jason Richardson show that. Dale Holmes also jumps around like a kangaroo trying to get the same strength of the Aussies and calls it Plyometrics training. The articles are short but more than one page of Dale jumping up and down would not be necessary. Small articles like Giving back, Home invasion, Making moves show some originality. Issue 2 also covers the Metro Jam, the Rampage park, BACO trip to Puerto Rico, Jeremiah Jones article, photo section, an interview with John Purse, Bio on Eddie Estrada, bike maintenance tips, product stuff, some DVD reviews and an Industry interview with Dwayne Taylor (DC) and John Povah (etnies).
Instead of categorizing the mag, the staff just covers what goes on in BMX. If tons of freestyle events are happening, they'll cover that. If there is a special event coming to town, they'll be there. Don't judge a book by its cover. Read it and decide for yourself.
BdJ