Joey: "BMX now a days is all about the biggest tricks or how many tailwhips you can squeeze into something and shit like that."
He continues: "I try to make my photos center more around the dope style that bmx can have that draws us all into it. I try to focus less about what the hardest trick is and more about the soul and style of bmx. I'm makin' things SEXY! "
After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.