Once arrived at the Etnies' massive headquarters compound, we already got attacked by a crazy Hawaiian with a six pack in his left hand. Big Island was in the hood and flew over to the Main land especially for this event, super dope. Rob-O was running around kicking the shit out of little tight pant wearing kiddos, as Chris Moeller, Ian Morris and Jim Bauer were present and representing. Etnies made sure their rockstar riders came out and watch, Taj Mihelich, Sandy Carson, Ruben Alcantara, Danny Hickerson and Morgan Wade were their having their shits and giggles.
Once inside where free beer was flowing, the band was cranking, it was only a matter of time this thing was going to kick off. Many of you have probably seen the trailers on Vital, YouTube or something and I think I should leave you with that. Like I said, this video was worth the wait and very impressive for a guy who usually creates skateboard films. Super dope editing, great soundtrack and insane art direction. Just the riding doesn't do it for me, the way a film is made, makes the riding look SO much better. From Aaron Ross' part, to one of the "must-see" best ending in a BMX video by Ruben A.
Go try to get a copy yourself and don't download it please, this video must have a dope cover, making it worth owing the real deal. Besides it probably looks better on your night stand this way, rather then a blank DVD with Sharpie scribble.
-MdW
Photography by Marek de Heus