Mr Knight said the partnership with Subaru for the National Championships has given BMX an extra boost as participation in the sport, particularly around the National Championships continues to climb. “Our sport is very appealing to sponsors,” Mr Knight said. “BMX is not only exciting to watch but is also exciting to be involved in, with participation from as young as 2 years old through to parents who are riding with their children. I welcome Subaru’s naming rights partnership with BMX Australia’s National Championships in what has become the third year of such a partnership. Each and every year has seen the Subaru BMX National Championships grow to greater heights and this year’s event is on track to surpass all others.”
General Manager – Marketing for Subaru Australia Andrew Caie said he was thrilled to extend the partnership with BMX Australia. “The Subaru BMX National Championships have become such a great event attracting large numbers of riders and spectators from around Australia. Our partnership sees Subaru providing the means for riders to realise their goals in becoming a champion and is something we are proud to assist with.”
BMX Australia announces new exciting broadcast deal
The 2014 Subaru BMX National Championships will become the first National Championships to be streamed online through digital partner Epicentre TV. Three full days of racing capturing some of the most intense BMX action will be broadcast free via the Epicentre TV website and simulcast on the BMX Australia website and smartphone app.
The live broadcast will be fully post produced with interviews from Australia’s leading BMX athletes for distribution across the Foxsports network after the Subaru BMX National Championships have concluded.
“We’ve trialled live streaming in a very basic format for the National Series this year,” Mr Knight said. “However, the live streaming broadcast from the Subaru BMX National Championships will be something that has never been achieved before at any cycling event in Australia. There will be three days of live coverage from beginning to end featuring all classes of riding from the Sprockets through to the Elite finals and includes the Oceania Championships. Multiple cameras will capture all angles of the track as the championships are broadcast globally giving friends and family who are unable to make it to Shepparton the ability to watch it anywhere.
“This is major step forward and can only be achieved with the valuable support of all our event partners,” said Mr Knight.
Live streaming via epicentre, bmxaustralia & the BMX Australia App available in the iTunes Store and Google Play.
Subaru partners with 2014 BMX National Championships in Shepparton, Victoria
Apr 01, 2014
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After doing a BMX 'zine for ten years (1987 - 1996) FATBMX made it on the internet. The year was 1998. Here to stay.